Amsterdam’s CityHub hotel features 50 “state-of-the-art” sleeping units, a “digital-first” lobby and an app that familiarises travellers with the city.
The team behind CityHub says: “A new kind of traveller has emerged: 20- to 35-year-old digital natives. For them, ‘discovery’ is the key: five-star hotels and stereotypical tourists spots don’t make them tick; they want to hear about the city’s hotspots from people in the know and enjoy a personalised travel experience instead.
“They are connected 24/7 and expect information on the go: a principle that is not optimally utilised by many traditional hotels. CityHub builds the entire travel experience around these new developments in the travel industry, through a city app, an online chat platform with a personal host, and unique hubs in which to sleep.”