In this documentary we speak to HTC Creative Labs corporate vice president Drew Bamford who led an integrated design team and worked with other partners to deliver HTC’s first virtual reality consumer product, the Vive. He also tells us about the opportunities that virtual reality is gifting designers and what the future of the platform could be like.
Sector in Focus
We look at how three major trends – Virtual Reality; next level gaming; and smart stadiums – are changing the way we are entertained.
Design is evolving the entertainment landscape at a phenomenal rate and in this piece we look at the impact of virtual reality, multi-sensory design and other influential trends.
In this webinar in partnership with IBM, we look at how to offer highly interactive customer-focussed retail experiences powered by cognitive and artificial intelligence principals.
Watch our webinar in partnership with IBM, as we explore how customer needs are being met with artificial intelligence and cognitive design solutions.
The Automotive & Aerospace industries are one of the most exciting spaces that you could be working in when it comes to Experience Design. The forces of change are strong and our incentives to reinvent the wheel have never been more noble or more tied to the entrepreneurial-ism and invention that brought about the second […]
In this video presentation from The One Show China, Joanna Peña-Bickley argues that designing the right experiences is crucial in today’s fickle market.
IBM’s supercomputer Watson uses cognitive technology to link up graduates and fashion brands with similar “emotional traits”.
Changes in technology, employee demographics and cultural norms are driving new directions in office design. We look at how three major trends – the internet of things, the increasing value of experience and the importance of diversity – are all redefining the world of work.
Airbnb has worked with Japanese architect Suppose Office Design on its new Tokyo office, which has been designed around the travel company’s “belong anywhere” positioning. The office, located in Shinjuku, Tokyo has been designed in a way which reinforces the idea of a neighbourhood and features a reception and café area leading onto a wooden […]
Campaign has created the interiors for Selfridges’ new Designer Studio, featuring installations by artist collaborators Gary Card, Patternity and Anna Lomax. The 1580m2 retail space, situated on the third floor of the department store, is designed to showcase established and emerging fashion designers, including Acne and Kenzo. First commissioned to work on the project in […]
Shifts in consumer preferences, tightening regulation, and technological breakthroughs combine to direct new trends in automotive design.
Humanoid hotel staff, seamless airport experiences and peer-to-peer sites that float your boat – we look at the way digital design is changing the way we travel.